For your reading pleasure, this book
archive showcases The Baum Group's 2008 book selections and book reviews on Dr. Rae's Shopping Network.
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NOVEMBER/DECEMBER
[Click the Book Cover or the Title and find your
Savings]
by Deborah Norville
"...shows how respect in all areas
of our lives: home, relationships,schools, business, leadership, and
self-respect benefits success for all. The book includes a conclusion, quotations throughout the book, an appendix of Values in Action-Strengths of Character, extensive notes..."
(A Reader from Duncanville, Texas USA)
by Chip R. Bell and John R. Patterson "...gives you that
magical combination of solid content, great story-telling, practical tips, concrete
recommendations and invigorating inspiration - all in 278 pages! A must
read for any business who wants to build customer relationships in a challenging economy!" (A Reader)
Plugged In: The Generation Y Guide to Thriving at Work
by Tamara J. Erickson "...This is a manual for getting along
and finding satisfaction in the world of work. I'm delighted
I found it." (A Reader from Boston, Massachusetts USA)
The Power of Story: Rewrite Your Destiny in Business
and in Life by Jim Loehr "...Well worth reading. You
will never be living your ideal life until you get your life
aligned with your story. This book tell you why and
shows you how. The rest is up to you."
(A Reader from New Orleans USA)
The book is inspirational. I was hardly finished with it before
the wheels started turning in my head on how I could apply Lizotte's advise
to my endeavors. This is a MUST READ for any professional."
(A Reader from Pittsburgh, Pennsylvania USA)
Twitter Power: How to Dominate Your Market One Tweet
at a Time by Joel Comm "...It is the first book to address
business potentials of Twitter and is a pick for any library strong in alternative business marketing pursuits."
(A Reader from Oregon, Wisconsin USA)
The Cluetrain Manifesto: The End of Business as Usual
by Christopher Locke, et al "Even though...published
several years ago...still a valuable and insightful read
today. Many of the trends identified...are still very relevant
today and the book serves as a good reminder of the importance of personal
contact - the power of marketing/sell one-to-one and individual conversations..." (A Reader from Toronto, Ontario Canada)
What I Wish I Knew When I Was 20: A Crash Course on Making
Your Place in the World by Tina Seelig
"...Unlike most "motivational"
books, this one is more about how to adopt the kind of entrepreneurial
mindset that allows some people to see opportunities where other
people
only see problems. It provides a new set of lenses that bring clarity to
the opportunities that surround us every moment of every day. ..."
(A Reader from San Francisco, California USA)
Writing White Papers: How to Capture Readers and Keep Them Engaged by Michael A. Stelzner "...As marketing trends towards educating consumers and away from heavy selling, the market for white papers grows; read this comprehensive reference to ensure you're in position to capitalize on it. Highly recommended. ..."
(A Reader from Atlanta, Georgia USA)
The Think Big Manifesto: Think You Can't Change Your Life
(and the World)? Think Again by Michael Port and Mina Samuels
"...too valuable to be stored on my bookshelf. I am keeping it in
full view on my desk as a constant reminder to "control-alt-delete"
my internal critic, and to think and act bigger about who I am and
what I offer the world. ..." (A Reader from Quebec City, Canada)
MAY/JUNE
[Click the Book Cover or the Title and find your
Savings]
The Go-Giver: A Little Story About a Powerful Business Idea
by Bob Burg and John David Mann "...If you truly care about
improving your life, no matter what your age, occupation, status,
career path, whatever - you MUST read this book. You WILL
be glad that you did." (A Reader from Lincoln, California USA)
Coming to Our Senses: Healing Ourselves and the World Through
Mindfulness by Jon Kabat-Zinn "...is accessible and understandable
to those who may not be well-versed in...the concept of mindfulness. ...convey[s] to newcomers how to practice mindfulness in every day
activities, provides very helpful analogies and images, and gives the reader a concrete idea of the benefits...from practicing mindfulness. ...the best author out there on this subject..." (A Reader from Tennessee USA)
Greater Than Yourself: The Ultimate Lesson of True Leadership by Steve Farber "...Read this book and get started helping someone right away. You and your business will benefit too -- more than you can imagine." (A Reader from Boston, Massachusetts USA)
The 29% Solution: 52 Weekly Networking Success Strategies
by Ivan Misner and Michelle R. Donovan "...In a complacent,
entitlement seeking society, these are great tips for business...
and life!" (A Reader from Henderson, Nevada USA)
What Is Thought? by Eric B. Baum "...is a philosophical journey
through results of decades of research in machine learning, information theory, complexity
theory etc. ...This book...tries to convey an understanding of the mind, consciousness, and the scientific environment." (A Reader from Princeton, New Jersey USA)
What Would Google Do? by Jeff Jarvis "...well-written. ...reads
like a novel. ...not for the beginner, but doesn't over-complicate
matters. ...an amazing job at communicating some...great business
concepts using mostly free tools/ideas. Superb!"
(A Reader from Vancouver, Washington USA)
Millennial Leaders: Success Stories from Today's Most Brilliant
Generation Y Leaders by Bea Fields, Scott Wilder, Jim Bunch,
Rob Newbold "...an essential book for anyone who is interested
in improving their bottom line by bridging the gap between the
Gen-Ys, Gen-Xs, Baby Boomers, and even...the traditionalists.
...with applicable strategies that a business owner, employer,
student, college grad, professor, or anyone craving...better
leadership skills can apply immediately. ..."
(A Reader from Dallas)
[Click the Book Cover or the Title and find your
Savings]
The Forgotten Man: A New History of the Great Depression by Amity Shlaes "This breezy narrative comes from the pen of a veteran journalist and economics reporter. Rather than telling a new story, she
tells an old one...in a fresh way. ...This is
plausible history, if not authoritative, novel or deeply analytical. It's also a thoughtful, even-tempered corrective to too often
unbalanced celebrations of FDR and his administration's
pathbreaking policies. 16 pages of b&w photos. ..."
(Editorial Review by the Publishers Weekly) "For the historian and seeker of truth in each one of us."
(Dr. Rae)
Harmonic Wealth: The Secret of Attracting the Life You Want
by James Arthur Ray "...reviews every aspect of life and gives
you a hard look at what you need to do, accept and change
your life to come to a place of (you guessed it) harmony. ..."
(A Reader from Louisville, Tennessee USA)
How We Decide by Jonah Lehrer "...in the end, this is a welcome
book for the general audience who desire to know more about the complexity of decision making."
(A Reader from Hershey, Pennsylvania USA)
Influence: Science and Practice by Robert B. Cialdini "This
book is a MUST read for any sales or marketing professional. Not only does
the information dive into the buying decisions of consumers, but it helps us become
aware of these process so we can avoid them as well. Great book! A must have!"
(A Reader from Bend, Oregon USA)
Annie Leibovitz at Work by Annie Leibovitz
"...This is a well done volume, wedding some exquisite photographs
with the artist's reflections. The two go together well,
making this
a pretty compelling work."
(A Reader from Hershey, Pennsylvania USA)
JANUARY/FEBRUARY SELECTIONS
[Click the Book Cover or the Title and find your
Savings]
Outliers: The Story of Success by Malcolm Gladwell
"...Although the concept presented by this book is not new, the detailed analysis conducted
...provided...thought-provoking insight. I highly recommend this book!" (A Reader from Seattle, Washington USA)
Enough: True Measures of Money, Business, and Life
by John C. Bogle "An astute diagnosis of our embattled
financial system,...with its emphasis on investing simplicity,
will pay dividends to the reader's bottom line as well."
(A Reader from North Bend, Oregon USA)
Purple Cow: Transform Your Business by Being
Remarkable by Seth Godin "This is an excellent
book that should be read by leaders, managers,
and entrepreneurs in every industry. Even if you
are just sitting at home on your couch, feeling
sluggish, and completely uncreative, pick up this
book. It will not only spire you, but also give you
the tools you need to be remarkable."
(A Reader from Little Rock, Arkansas USA)
IdeaSpotting: How to Find Your Next Great Idea
by Sam Harrison "...well laid out, very direct in the
messages it provides, and gives you insight into the
process of conceptualizing ideas. ..."
(A Reader from Arlington, Massachusetts USA)
Tribes: We Need You to Lead Us by Seth Godin
"...provoking book on the power of community..."
(A Reader from Indiana USA)
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